Entertainment, Music

Taylor Swift’s New Single Receives Mixed Response From Critics

0 96

By Ben Thompson


After weeks of dropping hints on social media, Taylor Swift finally released her new single ‘ME!’ on April 25th. The upbeat lead single from her forthcoming album features Panic! At the Disco frontman, Brendon Urie, and a music video containing more Easter eggs than a talking rabbit could handle.

The video – crammed full of pastel colours and kittens – had already broken the record for number of views for a solo artist within twenty four hours of release, receiving 65 million views on its first day on YouTube, beating the record 55 million previously held by Ariana Grande’s ‘Thank U Next’.

The response from Swift’s fans has been overwhelmingly positive – the music video currently has over 3 million likes on YouTube, and many have praised the lighter tone of the song and video, standing in stark contrast to the darker aesthetic of Swift’s previous album, Reputation (2017).

The critical reception of the new single, however, has been polarising to say the least. Positive reviews have highlighted the song’s upbeat spirit: “It’s the momentary escape we all need”, wrote Forbes’ Hugh McIntyre. Yet, in the eyes of some critics, it is precisely this tone which formed the single’s downfall. Giving the single 2 stars, The Daily Telegraph‘s Kate Solomon quipped: “The low point might be Swift shouting out, “Spelling is fun, kids!” like a manic summer camp counsellor because she’s noticed that “you can’t spell awesome without me”.

Admittedly, even some of Swift’s fans have pointed out that the lyric in question is overly sappy. Regardless of its decisive reception, however, this shift in tone marks a significant development in Swift’s music. Reputation (2017) was released in the aftermath of a feud with Kim Kardashian and Kanye West that resulted in Swift being branded a ‘snake’ and a ‘liar’ online. The resulting darkness stemmed from the fact that Swift was producing content for a public that had seemingly turned against her.

Now, however, the public is back on her side. Swift was named one of Time magazine’s 100 Most Influential People of 2019, was given the opportunity to write for Elle and is due to star in the upcoming adaptation of the Andrew Lloyd-Webber musical, Cats. 

The dreamy, wide-eyed single reflects Swift’s new general demeanour. It seems that the public have generally moved beyond using Swift as a punchline, and are finally starting to take her seriously. She has plenty to be happy about – and it shows.

About the author / 

Ben Thompson

Modern History student. Mostly writes about politics and social issues.

Leave a reply

Your email address will not be published. Required fields are marked *

More News Stories:

  • Opinion: Why We Need The Global Youth Strike Marches

    Kiah Hamilton-Adams, Chair of Manchester Metropolitan University’s Environmental and Geographical Society (MMEGS) discusses the global climate change strike. Featured photograph: Merle Blume As a geographer, my time studying is almost solely focused on climate change and its effects. They seep into every part of our lives, affecting everything from the food we can buy, to the…

  • Youth Strike: Global climate strike in Manchester

    By Shawna Healey Featured image credit: @JournoIssac (Twitter) Thousands of young people are skipping school today in protest of climate change. The global youth strike is taking place around Manchester city centre today and they’re expected to be marching along Oxford street to Portland Street, Newton Street, ending in Ancoats with a ‘die in’ at…

  • A Selection of Weird and Wonderful Spoken Word Sessions around Manchester

    Presented by HAUNT Manchester and aAh! Magazine A good spoken word event is not only an opportunity to share work with an audience if you are a writer – but it’s also well worth being part of the crowd, for an inspiring and unique experience. Here you can see culture at its most cutting-edge: an opportunity to enjoy poetry, stories, slam-style…

  • In Defence Of ‘Friends’

    By Ben Thompson Over the past few months, I’ve been seeing more and more people voicing negative opinions of the sitcom ‘Friends’, which aired on NBC from 1994 in 2004. The show followed six friends living in New York City – Ross, Rachel, Monica, Chandler, Joey and Phoebe. Each character had their own quirks and…