Fashion, Lifestyle, News

Rihanna in talks to become first black female designer at LVMH

0 246

By Shawna Healey 


There are rumours circulating the internet that Rihanna is teaming up with fashion conglomerate LVMH to launch her own fashion brand, making her the brand’s first black female designer.

The singer, actress and businesswoman has previously launched several apparel lines and business ventures, including a collaboration with Puma, Puma x Fenty, following the success of her inclusive beauty line, Fenty Beauty, which launched in 2016, and her lingerie line, Fenty x Savage.

The branding “Fenty” comes from Rihanna’s name, Robyn Rihanna Fenty. Rihanna has recently been in the media for suing her dad for using her trademark.

The speculation began when Rihanna was photographed wearing sunglasses embellished with the Fenty logo.

What is LVMH?

LVMH otherwise known as LVMH Moët Hennessy Louis Vuitton SE, is a French multinational luxury goods conglomerate with headquarters in Paris. LVMH has stakes in both winerys and the world’s greatest fashion companies such as Dior, Givenchy, Céline and Fendi.

Fenty x Savage has been praised both on social media and by fashion critics for being inclusive of all races and body types. Model Simone Thomson, otherwise known as Slick Woods, for instance, was visibly pregnant when she walked for Savage x Fenty’s 2018 Fall show during New York Fashion Week 2018.

If the rumours prove to be true, the fashion brand will be the first launch from inception with LVMH since 1987, with the creation of the brand Christian laCroix.

According to the fashion industry trade journal, Women’s Wear Daily, known colloquially as the “bible of fashion”, the brand will include ready-to-wear, leather goods and accessories.

It is also rumoured that designers from Givenchy and Louis Vuitton, brands owned by the fashion conglomerate LVMH, will be joining Rihanna’s team.

It is speculated that the brand will be announced later this year to coincide with the release of Rihanna’s 9th studio album.

About the author / 

Shawna Healey

I'm Shawna, 20 and Welsh studying Geography at MMU. I have varying interests and opinions but usually its all things feminism.

Leave a reply

Your email address will not be published. Required fields are marked *

More News Stories:

  • Lightopia Festival is offering 30% off tickets for all aAh! readers

    Just use the code UNIMETRO30 at checkout to receive your discount Manchester’s Lightopia Festival is offering 30% off tickets for all aAh! Magazine readers. The event, which is the largest light festival in Europe and the UK, will be illuminating Heaton Park this year until 31st December. The discount code for aAh! readers is UNIMETRO30…

  • Review: The Reno Reborn @ Whitworth Art Gallery

    The Reno – a safe space in an “unsafe” neighbourhood. The funk & soul cellar of Moss Side in the 80s was packed with iconic regulars, MPs and people like ‘Hurricane’ Higgins; all dancing to the beats of DJ Persian. Last Thursday on the 28th of November, The Reno’s atmosphere returned to Manchester with the…

  • Andy Burnham and Sacha Lord talk drugs, crime and safety at night for students at Manchester Met

    A student safety event hosted by Sacha Lord, the Night-Time Economy Adviser, featuring the Mayor of Greater Manchester Andy Burham and the Greater Manchester Student Assembly encouraged students to discuss safety issues in their university lives and on nights out. The event, held at Manchester Metropolitan University and attended by over 150 students, addressed concerns…

  • Live Review: Mac DeMarco @ Manchester O2 Apollo

    Mac DeMarco is an artist who performs like he’s inside his own living room. With the lights down low, the Canadian king of chill and his bandmates wreaked absolute havoc on socially acceptable gigging norms under the cavernous oval stage of the O2 Apollo, with an onslaught of unexpected stage antics and impromptu outbursts backed…