News

Digital Media Becoming Global

0 205

Global Governers

Words by Chloe M Thornton.

This academic year, the Institute of Humanities and Social Science Research is hosting its first Humanities in Public programme, offering a variety of events and lectures that cover everything from the ‘Global Society’ to ’21st Century Feminism’ and ‘Body Images’. Dr Paul Kennedy, convenor of the Global Society lectures, introduced Professor Barrie Axford to MMU on Monday to give a lecture on the role of digital revolution in globalisation. During the first of three lectures discussing globalisation and concepts of a ‘global society’, the author of the well-esteemed The Global System: Economics, Politics, Culture posited an intriguing dialogue on the positive and negative aspects of digital connectedness and the “digital and cultural zeitgeist” surrounding social media.

Barrie Axford

Beginning with a clip of various images, Axford spoke of “isolation from human warmth” depicted by a picture of a young woman enveloped in a bubble while others streamed by unnoticed. Although she may be communicating via her mobile, her interaction with her immediate society is minimal. It is this paradox that highlights the problems with the concept of society on a global scale.

Psy - Gangham Style

We live in an age, Axford continued, of “global interdependence” but one where the “inconsequential can very easily turn viral,” his example of the inconsequential being the widespread airing of Psy’s ‘Gangnam Style’. Digital connections transcend physical borders that normally demarcate national societies and territories, presenting another problem in defining what a global society means. Throughout his lecture, Axford interrogated such current problems leaving the audience with many intellectual challenges to reflect and debate over.

The Humanities in Public Programme will be hosting a range of exciting activities and lectures over this coming academic year with the next Global Society lecture being held on Monday 25th November. During this lecture, Emeritus Professor Robin Cohen of Queen Elizabeth House, Oxford University, will discuss ‘Creolization’ and the blending of emergent cultures in contemporary society. Professor Cohen will also discuss ‘Creolization’ in terms of how it can help peaceful living in a diverse society of “cultural and religious difference” in what will surely be another intelligent and enjoyable event.

Chloe graduated from MMU with a degree in English and is now studying an MA in Contemporary Literature and Film there. You can read her blog at http://www.27chloemarie.blogspot.co.uk/ and follow her on Twitter @chloemthornton.

About the author / 

aAh!

aAh! Magazine is Manchester Metropolitan University's arts and culture magazine.

Leave a reply

Your email address will not be published. Required fields are marked *

More News Stories:

  • New Year’s Eve in Manchester: Where is Hot to Go?

    Featured image: WendyWei.pexels With the most anticipated night of the year right around the corner, the big question is looming: where are you going to celebrate it? Whether you dread it or count down the days, are new to the Manchester nightlife scene or are a regular, we’ve got your New Year’s Eve plans sorted….

  • Fashion predictions for 2025

    By Georgia Robinson Featured image and gallery: Ruby Sharp Get one step ahead of your 2025 aesthetic and plan your outfits for the new year with this guide to all the trends we expect to see next year. Why not jazz up your wardrobe with trending accessories or browse Depop and Vinted for a pre-loved…

  • Warehouse Project Presents: The Prodigy @ Depot Mayfield review – a night of war cries and warrior dances from rave electronica pioneers

    Featured image and gallery: Kaitlyn Brockley The rumble of trains passing through Piccadilly station, the hollers of touts (“tickets, buy or sell?”) and security (“have your IDs ready”), and the excitable chatter of gig-goers all audibly backdrop the outskirts of Manchester’s Mayfield Depot this dark, damp evening.  Leaving the outside chill and travelling along the…

  • The QuietManDave Prize crowns 2024 winners

    Featured image and gallery: Leo Woollison Crook Angela Cheveau and Kate Carne were crowned winners of the 2024 QuietManDave Prize on Friday. The short-form writing prize is held biennially to honour the memory of the much-loved and well-known Manchester writer and critic Dave Murray, who passed away in 2019. The writers were each awarded £1000…